Concur, part of SAP, is a leading provider of integrated travel and expense management solutions, which help organizations ensure corporate travel is booked within policy before the trip is taken and reconciles expenses after travel is complete. The company solicited help from DemandGen to automate the management of all event email invitations. This involved integrating hypersites and registration forms, using Eloqua lead scoring to give heavier weight to event attendees and provide more focused follow-up from Market Development team. DemandGen also developed training documents and presentations to keep the field aware of the latest and best methods for working together efficiently. DemandGen engaged with Premise to improve demand generation, inbound marketing methodology, and lead management performance. Learn how PODS optimized their instance of Marketo and created more alignment between sales and marketing.
Diabetes NSW & ACT
Concur Case Study: Convert and Track Leads for Better Results
SAP Concur is an industry leader in cloud-based travel and expense-management services, offering scalable solutions designed to help employees stay focused on results—not receipts. With an expansive portfolio of complex B2B integrations, QA is a critical part of the agile development cycle. Crowdtesting gives SAP Concur the flexibility and coverage it needs—but as it learned, not all crowds are created equal. At the time, SAP Concur was relying on pay-per-bug testing from a crowdsourced marketplace for regression testing. Concur moved on from their original vendor in and partnered with Testlio, opting for professional QA testers with dedicated, full-service teams at scale. They focus on actual testing, and finding bugs is a by-product of their great testing.
Arla Foods Customer Case Study
These are unprecedented times. Times that have shown us just how much can change over the course of a month, or a week, or even a single day. Not only have our personal lives been turned upside down, but business as we know it is being pushed more rapidly toward digital transformation than ever before. We at SAP Concur are keenly aware of what this could mean for you and your business.
For more than two decades, SAP Concur has taken companies of all sizes and stages beyond automation to a completely connected spend management solution that encompasses travel, expense, invoice, compliance and risk. User friendly and business-ready, SAP Concur unlocks powerful insights that help businesses reduce complexity and see spending clearly and holistically, so they can manage it proactively. Work expenses are never a fun task, but they are necessary for employees doing what it takes to get the job done.